Inc. Magazine and Google want to hear your online success story

In my role at Google, I am constantly impressed by the innovative and entrepreneurial ways that small business owners take their ideas or passions, and turn them into thriving businesses. One of my favorite business success stories is of a small boutique in New York City called Loopy Mango. For over a year, their storefront was covered by a scaffolding due to delays in renovation of the building next door. To overcome this challenge, they relied on online advertising to find customers and share what their unique lifestyle boutique had to offer.







Does your business have a unique online marketing story? In partnership with Inc. Magazine, we're now asking businesses across the country to share with us how they've used online marketing tools to improve their business. The three most impactful stories will receive tickets to the Inc. 5000 conference in the Washington, D.C. metro-area on September 22-24, 2011.



Inc. Magazine is taking submissions here. Please share your story with us by September 7, 2011 for a chance to win. Winners will be notified via email by September 10, 2011. Also, visit Google@Inc on Inc.com to learn more tips and tools from experts about how to grow your business online.



Posted by Ria Tobaccowala, Small Business Marketing Team

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Better control in Google Sites with page-level permissions

Today we’re introducing page-level permissions, a new feature that will allow you to control who can view and edit your Google Site on a page by page basis.



Using page-level permissions, you can make some pages private for certain users while keeping other pages public for everyone to see. For instance, let’s say you have a Google Site that you’ve shared with your team and your manager. You can allow your team to see one set of pages, let your manager edit another set of pages, and keep yet another set of pages private for only you.



Only site owners have the ability to enable this feature, which is turned off by default for new and existing sites. To turn on page-level permissions, go to More Actions > Sharing and Permissions.





From there, click Enable page-level permissions. Then, in the dialog box, click Turn on page-level permissions.





Once page-level permissions is enabled, you’ll have three options to choose from:

• allow a page to inherit all of your site-level permissions
• elect to include future site-level changes to a page
• prevent a page from inheriting any future changes made at the site-level

Using page-level permissions should give you greater control over who can edit and access your Google site. To learn more about setting page-level permissions, take a look at our getting started guide. Let us know what you think in our support forums.



Posted by: Eric Zhang, Software Engineer

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Introducing Learn with Google

(Cross-posted on the Inside AdWords Blog)

School is back in session and here at Google, we’ve been looking for ways to help you learn how to grow your business online. Many of you have been looking for one central place to go in order to get smart about online tools and strategies, and we hear you. That’s why we’re pleased to introduce Learn with Google, a new educational site designed to be a one-stop shop for businesses to learn about Google products and services like AdWords, Google Apps, Places, Analytics, and more. Whether you’re looking to grow your business or just be more productive, we hope that this collection of short videos, handouts, and resources will arm you with best practices and tips that you can use right away.

On the site, you’ll learn about:

• Starting Your Business Online: Learn why having an online presence is critical for growing your business and how to create an online marketing plan. Discover how local marketing tactics can help you reach and attract customers near you.
• Marketing Your Business Online: Master the basics of online marketing and AdWords to get more for your money. Learn how to choose the right keywords and write compelling ads, as well as how to optimize your advertising spend.
• Running Your Business Online: Learn how the Google Apps suite of online communications and productivity tools, like Gmail and Google Docs, can make your team more collaborative and your business more efficient.

To get started, check out the videos, worksheets, and checklists at Learn with Google. From there, we’ll recommend other tips and how-to’s that will help you grow your business online. We’ll be adding more content and improving the site over time, so be sure to check back often.

Posted by Barbara Yang, Product Marketing Manager, Small Business Team

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